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DP Ball Advertising
A Message From Dan
Representation
Contact Us
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DP BALL
ADVERTISING |
Our services allow RV Dealerships to
gain the maximum opportunity for success. We offer
ideas and recommendations that will insure the
highest probability of success with the minimum out
of pocket expense or liability. Proven sales results
for our clients remains our greatest asset as we
continue to meet new and exciting challenges each
day.
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| Hot Items |
| Clearly the global
trend of being an eco-friendly, carbon neutral citizen
is taking off in a big way. Promotions involving anything
"green" are drawing people in. From canvas shopping bags
imprinted with your logo and the words "Gone Green", "This
is NOT a plastic bag!" or
something similar, to green cleaning products on your RV
accessories store shelves. Think green, speak green,
advertise green. Most effective to those in their 30s and
40s, but getting into the groove are the 50 and 60 year
olds. Let us help you with your next sales event. |
| Hot Terms |
Two of the hottest trends
today, are affiliate programs and viral
marketing. Affiliate marketing programs
allow others to promote your business or
service, in exchange for a ‘cut’ of the
profits or royalties from each customer
secured, or purchase made. Viral marketing
consists of any method of advertising that
motivates others to ’spread the word’ about
your business service or product
voluntarily. This is considered to be a type
of advertising that has more impact, because
it is ‘genuine,’ instead of being ‘paid
for.’
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| A
Statement from Dan Ball, President of D. P. Ball
Advertising
 I have been
assisting RV Dealers throughout the country with their
marketing and advertising needs for 22 years now. In
1985 I started working with one RV Dealer in Florida and
was so successful, it didn’t take long for the word to
spread. Before I knew it I was working with several RV
Dealers located all over the country.
If you are unaware of my services, my forte and
expertise is in developing and creating advertising
concepts and ideas that proposition your prospective
customer into responding immediately to benefit rich
messages, offers, and incentives. I work with all media,
including direct mail, television, radio, newspapers,
magazines, billboard advertising, and trade shows. I
schedule and place all media as well.
I am currently orchestrating entire marketing and
advertising programs for several RV Dealers. Since I
handle all aspects of the advertising for each RV
Dealership, I am very involved with each client and
personally oversee all production phases. This limits me
to working with only a handful of dealerships.
Technology of course is a wonderful advancement and has
made it possible for me to add additional clients. I am
looking for dealers in specific markets, as I will not
work with more than one dealer in a particular market
area. If you have an interest in pursuing a relationship
that can be mutually beneficial, contact me at your
earliest convenience. (1-888-273-7763) I will be happy
to discuss the possibilities of working together.
The Dealers I am currently working with have all been
experiencing tremendous growth this year, with record
breaking sales for 2001 thru 2007. I would like the
opportunity to prove just how effectively your
advertising dollars can work for your dealership.
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You Want Your Advertising to Stand Out From the
Crowd. Why Let a Trade Journal or Newspaper
Create Your Ad?
Trade journals are a great way to advertise new RVs,
used RVs, RV sales and special pricing. But, if you
utilize the design services of the publication,
chances are your ad will look very similar to all of
the other RV dealerships who are advertising.
Production departments at journals and newspapers
own graphic software. But, that doesn't make them
designers. They can read and write. But that doesn't
make them advertising agencies. They are in the
business of selling ads, not creating them.
Think
about it . . . It's like the old saying, just
because you fish, that doesn't make you a fisherman.
Make
your advertising stand out by allowing DP Ball
Advertising to develop a strong, benefit rich
message, strong, eye-catching headline, and all of
the other essential elements that go into creating
an ad that is not only noticed, but read. Not only
read, but acted upon. Don't guess whether or not
your advertising is performing for you. Know it is.
Call
today! 888-273-7763
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A Print House Prints. A Mail
House Mails. An Advertising Agency Creates Advertising.
Direct Mail has often been the most associated form of
advertising to the direct response message. But not all
direct mail is direct response advertising, and won't
produce an immediate return on your investment.
Any mail house, printer, or
desk top publisher can create what they believe is
direct response advertising. If you use a low cost
service like one of these to save a few dollars, you
might as well keep it in your pocket. They will tell you
how wonderful it looks, how great their printer is, how
great their graphics are, and that may be true . . .
. . . But what about the
message? The message is the most important element of
your direct mail piece. Without the right message, the
piece is just ink and paper.
Don't expect to reproduce the
same results that DP Ball Advertising can for a few
cents more per piece. We are well versed, not only in
direct response marketing, but in the RV industry, your
target market, proven methods of maximum response, and
essential elements that need to be present to elicit the
type of response you want.
Call today!
888-273-7763 |
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John Farber
Farber RV Superstore
Columbus, OH |
| I've been
working with Dan Ball for years. He has
assisted us with our advertising efforts for
Farber RV Superstore. What has impressed me
the most is his ability to produce the
results we expect. The advertising dollars
we budget have worked very effectively. I
really like the idea of seeing the immediate
response and making sales directly related
to customers responding to the advertising
we are conducting.
Dan has created, produced and scheduled
television, newspaper, direct mail,
magazine, brochures, and assisted with our
show material/collateral. I am looking
forward to several more years of working
together with Dan and enjoying our continued
success.
Sincerely,
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Read more of what RV Dealers are saying
about working with DP Ball Advertising.
Jeff
Plemmons of RV Superstore of Mocksville,
Mocksville, NC
John
Farber of Farber RV Superstore,
Columbus, OH
Dave
Kobos of Apalachee RV Center,
Leland
Waggoner of Chilhowee RV Center,
Knoxville, TN
Brad Scott
of Scott Motor
Coach, Lakeland, NJ
Bill Waits of Xtreme RV of
Hobe Sound, FL
Barry Brown and Shirley
Brown of Browns RV Superstore, McBee, SC
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