Email Marketing is a good way to keep your business in front of your customers. Providing them with links to content on your website to drive inbound traffic. You can announce new locations, new products and services, provide destination information, RVing tips and information RV consumers are looking for, setting yourself apart from your competitors. Of course, sale announcements, event promotions, clinics, seminars, customer appreciation days, clearance items are all a hit! We include artwork, coupons, gift certificates, unit images and promotional pricing, calls to action, and links to corresponding information on your website, including landing pages that engage potential customers and prompt a response by phone, or contact form.
Responsive Email: In 2016, 55% of all emails were opened on mobile devices, so a responsive, mobile friendly email format is crucial for your email marketing campaigns. Using responsive email templates that adapt to the subscriber’s screen size will ensure that your subscribers will see exactly what you want them to see. When you’re looking for email marketing tools for your business, pay attention to the usability, interactivity, and formatting the email service providers are able to offer in their email templates.
Comprehensive sales reports of email campaigns: Any email service provider worth using will present important analytics on your account dashboard, including comprehensive sales reports. They make this information manageable and easily accessible. As with all marketing channels, it’s key to make data driven decisions as you design your strategies.